About Me
Hey there! I’m Leah – an entrepreneur, beauty industry innovator, and content creator with over 25 years of experience. I’ve had the pleasure of working with amazing celebs like Katy Perry, Taylor Swift, and Pink to name but a few, and even founded and sold three luxury salons plus an international distribution company for nail and beauty products.
For the past 15 years, I’ve been deeply involved in content creation, using social media to build and grow all my businesses. These experiences have sharpened my skills in brand storytelling and audience engagement, and as a business owner, I understand exactly what brands need to stand out.
Creating UGC is something I genuinely love. I’m all about detail and bringing stories to life. My goal is to team up with brands that want to connect with their audience in a real and impactful way. At 47, my focus now is on helping women in my age group discover products that enhance their lives. With strategic digital marketing and standout UGC, I’m here to help your brand shine. Let’s create something unforgettable together!
Why Ugc?!
I was drawn to User-Generated Content (UGC) because it embodies the authenticity and connection that have always been at the heart of my work. Whether collaborating with celebrities or empowering salon visitors, my focus has always been on genuine engagement.
With my extensive experience in the beauty industry and a talent for storytelling, I excel at creating visually compelling content. I understand firsthand the power of authentic narratives in building trust and fostering community. By leveraging my skills in digital marketing and my passion for real connections, I aim to create UGC that not only resonates with audiences but also drives meaningful interactions.
My goal is to reflect the real, relatable experiences that people cherish, helping brands connect with their audience in a truly impactful way.
Press Features
Press appearances in The Daily Mail, Cosmo & more..
Destination Brand Ambassador
Accommodation and experiences
Brand Ambassador
Brand - Scholl
I was flown to Australia to launch the Scholl Nail care range as their main Brand Ambassador. Attending the launch, Interviewing with top Australian press to talk all things nail art and trends & snapchatting my journey!
Some of the Brands Ive worked with ...
Simple content examples more available on request
Key Statistics
FACEBOOK
380K Followers
Multiple viral posts over
1.5 million view
INSTAGRAM
37K Followers
Current Reach (25/03/24) 204K over the past 30 days
Services I Offer...
- Organic Content
- Paid Ad Content
- Photography
- Product Demo & Unboxing
Rates available on request...
- Voiceovers
- Ad Bundles
- Can include pets
- Filming, editing & scriptwriting
Why Midlife Consumers Matter...
Midlife women are a powerhouse when it comes to household spending, making up 27% of all consumer purchases and 95% of household spending according to Forbes.
Here’s why they’re a key demographic:
• High Earners: They dominate the income brackets over $100,000.
• Luxury Lovers: They account for the majority of luxury travel spending.
• Car Upgraders: One in three is ready to buy a new car, even if theirs is still running smoothly.
• Supporters of Women: They are passionate about investing in women-led businesses.
• Brand Loyal: They’re quick to switch brands if they feel undervalued.
How do you connect with these influential consumers? By creating marketing that speaks directly to them and leveraging UGC from voices they trust.
At 47, I’m part of this dynamic group. As a content creator, I relish sharing recommendations that genuinely resonate with midlife women. My extensive experience means I know how to engage this audience and help your brand make a real impact.
Let’s collaborate to craft genuine, impactful content that connects with midlife women and helps your brand thrive. Ready to make something amazing?
Let’s get started!
